The Signal

Access insider data, expert insights and in-depth interviews about affiliate marketing, promotional marketing and search engine marketing.

October 31st, 2023

Affiliate Marketing

The Emergence and Business Value of Sub-Affiliate Networks

When we initially entered the affiliate marketing industry in the early 2000s, the concept of sub-affiliate networks was nearly nonexistent. Back then, the affiliate landscape was characterized by a limited number of affiliate networks.

October 18th, 2023

Promotion Marketing

Q4 Insights: The Coupon Site Perspective and Your Role

Welcome to Q4, the most thrilling and intense period of the year for coupon sites! During this season, the digital landscape awakens with anticipation, and within our organization and internally, it's all hands on deck as we prepare for the shopping extravaganza that unfolds in November and December.

June 7th, 2023

Inside Surfmyads

Introducing the New and Improved

We are thrilled to announce the launch of the brand new! After months of hard work and collaboration, we have given our website a complete makeover to enhance your coupon shopping experience.

May 18th, 2023

Affiliate Marketing

Navigating Network Transitions: A Publisher's Perspective

With the multitude of networks in existence, it's common to see advertisers switching their alliances. The reasons for these shifts can vary widely, and each has its pros and cons. However, our focus here is on the ripple effect such changes have on the publisher's side.

May 1st, 2023

Inside Surfmyads's Dominates Canadian Market in Q1/2023

We're excited to share the exceptional Q1 we had at Thanks in part to the support of our close partners and agency contacts, our savings sites saw higher traffic as consumers made more efforts to save with coupons and coupon codes.